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I am Anisha.

Lead Product Designer at Rapido, blending design expertise with a passion for business strategy and human behaviour. Outside work, I'm a footballer, knitter, and illustrator.

IMPACT

  • Retention rate of 70%. engaged users
  • Increased Monthly transacting users by 10%
  • Increase transactions by 38%
GoClub is a program for Indonesia's biggest ride-hailing app, Gojek, and it is the first of its kind. This project includes the processes involved in the launch and merger with Tokopedia.

| 2020-2023

Loyalty Program : GoClub

Help & support

OUTCOMES & OUTPUTS

  • Problem space for next 2yr roadmap. 
  • Milestone and planning for upcoming quarters
  • Executing Help Home redesign

| 2023-2024

Re-establishing the vision for Help & support in Gojek. This case-study includes service design approach  & showcases one of the outputs- Redesigning help home page.

Thats all for my current portfolio

I've come a long way, gaining valuable experiences and working on fascinating projects. I'd like to share my legacy work. They represent my growth and diverse skills. 

  • linkedin
  • generic-social-link

©2023 by Anisha.

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